Tag Archives: Quebec Remparts

Another Golden Era of Expansion?

It’s a great time for the National Hockey League (ignoring the ongoing concussion lawsuit, poor officiating and [insert your favorite scandal from this season here]), but for league revenues there’s never been a greater time than now.

The Vegas Golden Knights slashed all preconceptions regarding expansion teams and how they are expected to perform and have shown the strength of professional sports in North America– any city*, including Sin City, can support a professional franchise.

*except for Québec City, apparently

Though it’s not the 1990s, where expansion in the NHL saw seven teams (the San Jose Sharks, Ottawa Senators, Tampa Bay Lightning, Florida Panthers, Mighty Ducks of Anaheim, Nashville Predators and Atlanta Thrashers) enter the league from 1991 to 1999– and two more teams in 2000 (Columbus Blue Jackets and Minnesota Wild)– the league is prime for another era of expansion.

The Golden Knights (2017) are just the first of who knows how many more teams to join the league in the 2010s and 2020s.

Seattle is on the verge of landing a franchise ready to hit the ice in 2020 (with an expansion vote expected to take place this fall) and Houston looks viable, given Houston Rockets (NBA) owner, Tilman Fertitta’s, expressed desire to ascertain a franchise both publicly and in meeting with NHL commissioner, Gary Bettman.

Fun fact, Houston is the largest North American market without an NHL team and looked like they would be part of a looming WHA-NHL merger in the 1970s, but the merger wasn’t finalized until 1979 and– after learning they would not be included in any form of a merger in 1978– the Houston Aeros folded at the conclusion of the WHA’s 1977-78 season.

For some reason there’s a notion in North American sports that 30 is a nice, even, wholesome number for the total number of clubs in a league. Take a look at how big the big leagues were 20-30 years ago and you’ll soon realize that 30 is just a number.

Only two of the four major professional sports leagues in North America have gone beyond 30 teams. The NHL is one of them.


So you want to buy an expansion team…

Well, for starters, you better have at least $650 million (U.S.) lying around, as Oak View Group is all but assured of bringing the league’s 32nd team to Seattle for that price tag. In sports, as in real estate, prices expansion fees only go up over time (so definitely have more than $650 million lying around after Seattle joins the league– assuming Seattle joins the league).

Want to bring back the Québec Nordiques? Good luck.

Québec City would be the league’s second smallest market and selling out 16,000 tickets doesn’t mean as much as it used to with media deals, corporate sponsorships, new markets and division balance (let alone conference balance) all at stake.

Butts in seats only matter for momentum– not ad dollars on TV.

Granted, people in seats laying eyes upon LED signage around the arena, now that’s still an investment and matters to an extent on the local level and/or organization itself for day-to-day operations.

But this league sees the big picture– national level attention, reaching a broader scope, true globalization of their league as the best league– let alone growth of the game.

Boston Bruins owner, Jeremy Jacobs, is also the chairman of the league’s board of governors. He’s also head of the league’s executive committee. Old guard owner jokes aside, Jacobs has the final say on most (if not all) league management decisions, despite the existence of league commissioner, Gary Bettman.

Commissioners in all major North American professional sports work for the owners. Not the other way around.

The commissioner is the collective voice of the board of governors– the face of the league– but ultimately is not the singular directive power.

So at the Bruins season ending press conference, Jacobs was asked about the future of the league regarding the Golden Knights and potential expansion.

Québec just isn’t happening right now.

It’s been said time and time before and it’ll be said time and time again. And it was the main takeaway from Jacobs’s comments regarding further expansion on the near horizon.

Houston was name-dropped. Whether it’s relocation or expansion (and it’s likely another expansion at this point), the league will find its way to Seattle and Houston.

It’s hard to remember the journalistic duty of including the words “proposed”, “expected” or “just about soon to be announced at some point in the near or not so distant future” before mentioning Seattle, let alone Houston, given the known interest.

Maybe the Arizona Coyotes will relocate, you ask?

No. That’s not happening.

If the Coyotes were going to move, they would have moved already. Arizona is committed to Arizona. While the City of Glendale might not see the Coyotes as suitable partners, the Coyotes see Arizona as their true love.

Maybe the Florida Panthers are Québec’s last hope (or Houston’s best opportunity, if expansion fees are an issue) for relocation?

Sure, but as an “in case of an emergency” plan. Remember how the Atlanta Thrashers relocation to Winnipeg played out? If not, keep reading, but also, Florida has an owner that’s committed to Florida.

At least Patrick Roy will be back behind the bench for the Quebec Remparts (QMJHL) next season.

Does market size matter if 16,000 season tickets are sold in a 700,000 population or 2,000,000-plus population?

No, but the media deal that accompanies the market and how many televisions it reaches, that’s where it matters.

Right about here is where things don’t stack up as well for Québec with other prospective expansion candidates, given the surrounding population outside Québec City and the conglomerate of Montreal Canadiens fans that dominate the province.

At one point in time two teams made sense for the province, let alone two teams in one city (Montreal). Nowadays, the Habs have too much of a stronghold– too big of a monopoly of fans. Yes, even among old Nordiques fans and their families who swore they’d never root for their intra-province rivals.

Bettman runs the league like the National Basketball Association, which, considering his background, sounds about right. The NHL’s profits have never been higher and Bettman deserves credit for the business side of the sport.

And the NBA is eyeing expansion of their own, following renovations to KeyArena/Seattle Center, where Oak View Group looks to land an expansion NHL team for the 2020-21 season. In addition to Seattle, the NBA’s apparently eyeing Kansas City, lending some to believe we might be in another golden era of expansion across all major North American professional sports leagues as Major League Baseball commissioner, Rob Manfred, has indicated a desire for MLB to expand to 32 teams (with Montreal and Mexico as possibilities).

As an aside, the author would like to let it be known of his desire for an MLB team in Charlotte, N.C.

31 is the new 30 and 32, 33 and/or 34 is perhaps the near future for at least three out of four of the Big Four leagues (MLB, NBA, NFL and NHL).


So about Seattle… (and other sports economics)

It’s totally happening, it’s just a matter of time. Get ready to cut the check for $650 million, Oak View Group.

And Houston?

Once Seattle goes for $650 million, there’s no reason not to expect the expansion fee to go up once again for a 33rd NHL team. Seattle’s not expected to begin play until the 2020-21 season and even without any of the major renovation work that’s going on in the Emerald City, Houston isn’t fully move-in ready for an NHL franchise.

That’s not to say Toyota Center isn’t a great fit, but rather that both Fertitta and the league aren’t presently talking and expansion to Houston would logically have to follow Seattle working with the current timeline of events (and ignoring what it would all mean for division realignment).

So four or five years from now a $650 million expansion fee could quickly become upwards of $800 million for a brand new team. Perhaps it’d be $1 billion by then.

And if Québec can afford a billion dollar (U.S.) pricetag by that point, then sure, they’ll be a shoo-in for the league’s 34th team. By then we might as well be talking 35th and/or 36th even.

Four divisions of nine teams doesn’t sound terrible if you can find suitable locations (Seattle, Houston, Kansas City, Québec City and Atlanta, for example) to level off the Atlantic, Metropolitan, Central and Pacific Divisions.

This is the economy of sports in the 21st century and Bettman’s dream– so long as the value of the majority of NHL franchises continue to climb and start to rival those of midpack/bottom NFL teams (the New York Rangers are valued at $1.5 billion according to Forbes– barely above the Toronto Maple Leafs $1.4 billion valuation)– and that’s ignoring how weak/strong the Canadian dollar is.

Granted, the average NHL franchise is worth around $594 million.

But as the NFL’s Carolina Panthers (a mid-pack team in terms of franchise value again according to Forbes) just sold for $2.2 billion to David Tepper, one would expect NHL franchise values to climb as the future of American football as we know it remains uncertain and the success of the Golden Knights impacts NHL revenues in the coming seasons.

Again, sports franchises and real estate prices always climb. It’s only a matter of time.


Okay, so just tell me where does that leave Québec exactly?

Recall for a moment, if you will, May 2011 when the Atlanta Thrashers were purchased by True North Sports and Entertainment and the downfall of Atlanta Spirit, LLC. began (or more accurately, continued).

Yes, Winnipeg got an NHL team back, but they had to essentially go through relegation to get back to the top.

The Winnipeg model of “being sent down to the minors”  for almost 20 years witnessed near sellout crowds in the smallest NHL arena currently (15,321 seats) for AHL games.

That’s great, but the Jets weren’t going to be the Jets again if there was a prospective local buyer in Atlanta interested in busting up Atlanta Spirit, LLC. seven years ago.

There wasn’t, so True North Sports and Entertainment’s rainy day fund came in handy when the league needed a venue for a team immediately– regardless of the support and regardless of Québec, Hamilton or Kansas City’s moaning and groaning (from prospective owners and/or fans).

Canadian fans and some American hockey traditionalists like to bring up “the success of the Québec Remparts” in their new arena (Vidéotron Centre, opened in 2015).

Oh you mean the QMJHL team that plays in a 18,259 seat arena and has been having declining attendance since maxing out around 14,000 their first year there (2015-16) and now sits around 9,400 or less (like all other Junior teams). Please go on and tell everyone how QMJHL support alone will persuade NHL eyeballs.

It would certainly help Québec’s cause for bringing back the Nordiques by landing an AHL team on top of their QMJHL club and continuously supporting the organization(s) a la Winnipeg circa 1997-2011.

None of this rules out relocation, but it does make expansion look slightly more attractive, provided someone (Quebecor or another prospective owner) can fork up over half-a-billion U.S. dollars.


Professional sports are a business of entertainment.

Again, professional sports are a business.

Hockey traditionalism would not profit as well as the league has been profitting today.

Plain and simple as that.

This is a league that does not have to contract– thanks to the salary cap, revenue sharing and constant work stoppages to renegotiate the number of dollars the league eats before dividing up for the players.

This is a league that has shown the sport can be played in any environment.

The State of Arizona produced Auston Matthews. The Arizona Coyotes have been in Arizona for a generation AND THEY ARE NOT MOVING. They’re committed to their fans and their hockey community, but they’re up against a local government that’s unwilling to work with them on even the most basic levels– private vs. public funding for a new arena aside.

Tampa Bay, Nashville, Vegas, San Jose, Anaheim and yes, even Florida and Carolina have all been competitive and have diehard fans.

Sure the Panthers and the Hurricanes haven’t gathered casual eyes since 1996 and 2006 respectively, but you can’t blame the Panthers for being the Cleveland Browns of the NHL in a way (in addition to their poor location in Sunrise, Florida– outside of Miami) and Tom Dundon for any Hurricanes wrongdoings yet (though this summer is all about Carolina and how they just might reinvent themselves– and of course, everyone likes to jump to conclusions after a new owner’s first offseason, right?).

Plus, at least the Hurricanes won the Cup in 2006. Your move Panthers.

But this league, like any major professional sports league, sees a game, entertainment and money to be made.

Tradition is just a sweater, a pregame ritual or a superstition. It’s not a revenue stream for reinvention over time.

Take it from NASCAR, where, coupled with changes back-and-forth in the rulebook every other week on top of overprotection of its traditional image (along with dried up ratings) have removed the basement from the very foundation of the sport– and possibly the sanctioning body as the France family mulls a sale of the entity itself.

Like it or not, we are in an era of expansion– not just for the NHL, but potentially for all four major North American professional sports (and MLS, if you really want to extend the product here, as expansion is wicked hot in soccer currently).

Should I mention we’re getting four more ads on the ice next season or have I already given everyone enough heart palpitations?

Monday Roundup- 2015 Offseason Thoughts

By: Nick Lanciani

It’s been a busy offseason around the NHL- and by that I mean it’s been a rather unusual offseason around the NHL.

The Ryan O’Reilly saga finally ended in Colorado and began in Buffalo, but took a side trip into the side of a Tim Horton’s somewhere in Ontario. While the Sabres could use his offense, they could do without his legal offenses (moral of the story, everyone, don’t drink and drive- have a designated driver, be responsible- use common sense).

Mikhail Grigorenko’s been reunited with Patrick Roy in Colorado, although sadly the rest of the 2011-2012 and 2012-2013 Quebec Remparts will not be joining the party in Denver.

T.J. Oshie, Brandon Saad, Milan Lucic, Dougie Hamilton, Patrick Sharp, Cam Talbot, Phil Kessel, and others have all been on the move as the result of blockbuster trades.

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Boston Bruins general manager, Don Sweeney (pictured), has been wheeling and dealing this offseason- in stark contrast of his predecessor, Peter Chiarelli (bruins.nhl.com).

Don Sweeney’s been on a rampage (more on that later), Peter Chiarelli’s turned around the Edmonton Oilers in one offseason (at least on paper), and the Toronto Maple Leafs front office might be the smartest guys in the game for the first time in a longtime. Wait, what did I just say?

That’s right, on Thursday, 72-year-old hockey front office legend, Lou Lamoriello, resigned as president of the New Jersey Devils only to join the Toronto Maple Leafs (announced on Twitter a mere two minutes apart) as their 16th general manager in franchise history.

Fun fact: Back in 1987, Lamoriello drafted now fellow colleague, Brendan Shanahan, 2nd overall in his first season as the president and general manager of the Devils.

Now, Lamoriello joins Shanahan in Toronto’s front office. Things certainly are weird right now in New Jersey, in the meantime, by the way- where Ray Shero is currently their GM and Marty Brodeur is, well, among the front office of the St. Louis Blues. Yep, it’s safe to say nobody would have predicted that both Brodeur and Lamoriello would move on from the Devils.

In 2009, Lamoriello praised Shanahan after Shanahan attempted one final go in the NHL, with the Devils, only to decide he would not continue his career and thus stepped aside from playing, retiring before the 2009-2010 season. Lamoriello expressed so much praise, in fact, that he blatantly stated that should Shanahan want a job in the Devils front office, Lamoriello would go out of his way to make it happen.

But here we are in 2015, where Shanahan recently transitioned to the helm of the Maple Leafs front office and instead of going to his former boss for a position, he brought in his former boss.

Brendan Shanahan (left) introduces Lou Lamoniello (right) as the new general manager of the Toronto Maple Leafs. (Galit Rodan/The Canadian Press via AP)
Brendan Shanahan (left) introduces Lou Lamoniello (right) as the new general manager of the Toronto Maple Leafs. (Galit Rodan/The Canadian Press via AP)

Lamoriello spent 28 years with the New Jersey Devils organization, but now he’s about to embark on his first season with a different organization- just his second as a general manager- the Toronto Maple Leafs.

The Maple Leafs, if you recall, hired Mike Babcock this offseason as their latest head coach, by the way. Babcock too, left an organization he spent a lot of time with for the Maple Leafs this summer. Babcock spent the last 10 years with the Detroit Red Wings before joining Toronto.

Both Lamoriello and Babcock have something in common, they both left teams that used red as a primary color for a team that wears a blue maple leaf proudly displayed prominently on their jersey (it’s a bit slow right now in the offseason, cut me some slack).

In other news, the National Hockey League began the formal expansion process this summer, having accepted expansion applications up until Monday.

Two cities formally submitted a bid before the deadline- Las Vegas, Nevada and Quebec City, Quebec.

Las Vegas billionaire, Bill Foley, continues to headman the construction of an arena in Las Vegas as well as a drive for season tickets while aiming to land an expansion team. Meanwhile, Montreal-based media conglomerate, Quebecor, aims to bring the NHL back to Quebec City.

One of Canada’s hockey gods, Don Cherry, has already provided his blessing for a return to Quebec City.

This is the first time the league has formally gone through the expansion process since the late 1990s when the league quickly grew in size adding the Nashville Predators, the Atlanta Thrashers, the Minnesota Wild, and the Columbus Blue Jackets between 1998 and 2000 to become the 30 team league that we all know and love today (with the minor relocation of the Thrashers to Winnipeg having occurred prior to the 2011-2012 season, of course).

Since the Thrashers relocation to Winnipeg, the NHL has continued to take a firm stance against having to move another team for a while. Prior to the formal announcement of the expansion process being officially explored, the Arizona Coyotes and the City of Glendale, Arizona were at odds with one another.

Despite IceArizona’s firm commitment to the State of Arizona, many thought the Coyotes would be on their way out of Glendale this offseason. Given how a short move back to Phoenix in such a short period of time would not be feasible, speculation led to the Coyotes packing their bags and moving to an NHL ready arena.

Downtown Phoenix does not have an appropriate sporting arena for hockey currently, thereby handing the Coyotes a double whammy when their Gila River Arena lease agreement with Glendale was pulled out from under them by the city.

After threatening substantial legal action, IceArizona and the City of Glendale came to terms on amending their agreement- eliminating an outclause from its initial version and adjusting some revenue sharing between the hockey club and the city (the team will now get a larger share, with the city footing less of the bill).

Again, the Coyotes are staying put. No escape route to Seattle, no move from one desert to another desert (Las Vegas), and no move to Quebec City that would further imbalance the conferences in the league.

But then again, the amended lease agreement is only for two years, so the Coyotes aren’t fully out of the woods yet.

There remains so much yet to be seen concerning the Arizona Coyotes and their strained relations with the City of Glendale. While a short-term deal is necessary for their immediate survival in the market, their ultimate situation is not comforting. Things still could get quite ugly in a couple of years, yet the two sides have something to work with right now and can always chip away at improving viability of the franchise in Glendale.

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The Arizona Coyotes will be debuting new jerseys this season, but their future in Arizona, despite glimmers of hope, is still uncertain in the long run (coyotes.nhl.com).

If not, perhaps the next two years is all the time the Coyotes need to convince Phoenix, Arizona and the NBA’s Phoenix Suns to construct a new- joint- arena that would be suitable for hockey in the desert and a return to downtown Phoenix for the Coyotes franchise. Otherwise, it could be enough for Seattle to scrap together some plans for a NHL-ready arena and sway the Coyotes into relocation.

Or there’s always Quebec City or Las Vegas, that, should either location not see the expansion process include them in the more immediate future of the league, could always have a stronger say in relocation. Both cities have strong interest from potential ownership groups and physical arena’s that are state of the art and nearing completion.

Speaking of Quebec City and Las Vegas, now is the perfect time to reach into these markets. A return of the Nordiques to the hockey crazed Ville de Québec would be a golden opportunity for the league to return the game to where it belongs and can further drive marketability.

For those that are opposed to adding another team in the Eastern Conference, kindly show yourself to the door. Realignment is never a fun topic, but I think we can all agree that sending the Detroit Red Wings and the Columbus Blue Jackets back to the Western Conference would be a good thing. As fans, we’d see a return of more Detroit and Chicago matchups, providing more fuel to the fire- built into the regular season schedule- when it comes to that longstanding rivalry.

And with the addition of a team in Las Vegas, well, it’s the same old, same old. It’s a never before seen market in all of professional sports and it would balance the conferences under the aforementioned scenario.

REUTERS/Mathieu Belanger
REUTERS/Mathieu Belanger

So at the end of the day, why disappoint the good people of Quebec City once again, NHL?

Then again, balanced conferences are overrated, aren’t they?

Come to think of it, the European model for professional sports isn’t too bad when it comes to league structure. Yet, the North American model of conferences, divisions, and such makes for a much more exciting game. We’ll never see the NHL switch to a relegation model based upon Premier League association football, but maybe we’ll see the NHL become more at ease with unbalanced conferences.

Hey if the game works in a market, why ruin it by taking it away from that market just to satisfy conference structure? If the owners are going to squabble over that then they really aren’t looking out for the best interest of the league are they? Management’s number one goal is to profit from growing the game.

Without an interest, there aren’t any fans. Without any fans, there aren’t any marketing opportunities from potential sponsors looking to reach fans. Without any cash flow, there is no game. If there’s an economically viable market or situation, go for it.

UnknownLast, but not least, the Boston Bruins have been a busy team this offseason. One can only think that the B’s will make another move or two before training camp in September. Don Sweeney and the Big Bad Bruins front office are in on trying to sign defensemen, Cody Franson, or Christian Ehrhoff.

The Boston fanbase continues to grumble and gripe about the presence of Chris Kelly and Dennis Seidenberg on the Bruins roster. One of the two could be moved before the puck drops in October.

And while we’re still at it, the Bruins still need a backup goaltender. While Peter Budaj or Jonas Gustavsson may not be the first names that come to mind when it comes to free agent backup goalies that are still available and could be dispensable for the Bruins, well, one of them might be all that the Bruins need.

Of course, Ray Emery and Ron Zepp are always still out there, granted Emery is a proven goaltender in the league (well mostly- he could be a backup for Tuukka Rask, but he’s past his number of chances of ever being a number one goalie in the NHL) and Zepp parallels Tim Thomas thus far in his career (minus the two Vezina Trophies, a Conn Smythe, and a Stanley Cup championship).

Stephen Dunn/Getty Images
Matt Beleskey (airborne) has found a new landing spot with the Boston Bruins this offseason. Stephen Dunn/Getty Images

I’ll go more into detail about the Boston Bruins offseason conundrum in another post prior to the season. Quite frankly, I’m still trying to piece together what their plan might be. For now it looks as though Patrice Bergeron could be set with (a recently spotted dancing in Montreal) Brad Marchand and David Pastrnak, with Matt Beleskey-David Krejci-Jimmy Hayes, Loui Eriksson-Ryan Spooner-Brett Connolly, Zac Rinaldo-Chris Kelly-Max Talbot filling out the forward lines.

Their blue line still needs work, but can be corrected within a few seasons. What’s more important right now is that the Bruins sign a top four defenseman and obtain a backup goaltender (or at least, implement a plan for a successful backup goaltender). While not necessarily a problem with an elite starting goaltender of Rask’s quality, the revolving door of backup goalies the Bruins have had the last few seasons is something they must work on for the remainder of Rask’s dominance in net.

Anyway, this ends my stream of consciousness. I’ll go back to waiting for Cody Franson to make up his mind and sign somewhere now.